This is weekly recap of one of the Author Mindset I’ve posted to the fb page and other social media.
Author Mindset ~ Centerpiece of Your Brand is You
When brand is discussed, there’s a lot of confusion on what it means. Many focus on the visual aspects, fonts, colors and so on but in my opinion those aren’t what the focus should be. In one of the Ink Rhythms newsletters I posted about what to me is the most important part of brand. For brand think of Brand as a body. One part cannot function without the others. So you need to build all parts so they can work for you. The core of any Brand is Being You. Be genuine, real and just be you. This is simple yet so complicated. Let me be blunt. People can tell when you are “faking” it and not being you. They can tell when the interactions are lacking in that real ring to it. So when you think of your Brand make sure….
Centerpiece of Your Brand is You
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(Taige, McKenna and Talia)
Learning, adventure and sharing
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